by Vanessa Errecarte | Aug 23, 2016
When you are just starting out as a business or trying to grow your base, the secret to success is building and listening to your audience. Keep working hard at it… it’s the one way to accurately predict the future. Using past trends instead (in...
by Vanessa Errecarte | Aug 1, 2016
Political campaign season is in full swing and inevitably, there are many scandals and crises. The most recent is the apparent plagiarism of Michelle Obama’s 2008 DNC remarks by Melania Trump. Meredith McIver, a long-time Trump Organization staffer recently...
by Vanessa Errecarte | Jun 8, 2016
We’ve long been frustrated about having to either risk security to shorten links or waste characters by displaying original links. We applaud and welcome these changes by Twitter. Perhaps the most interesting component to these changes are the analytics and ad...
by Vanessa Errecarte | May 2, 2016
Mother’s Day is May 8th and there’s still time to use it in your marketing endeavors. If you are a brick and mortar business or retail focused business, the ideas are endless… from special promotions to simply handing out a rose to every mom who...
by Vanessa Errecarte | Mar 8, 2016
We have a client who is (rightfully) very interested in SEO. Among the many SEO aspects we’ve discussed is mobile… and this is a biggie. Just shy of a year ago, Google expanded its use of mobile friendliness as a ranking signal for websites. This came as a...
