Vanessa Errecarte
Author. Educator. Speaker.
About Vanessa
Vanessa Errecarte, MA, MBA, believes that everyone deserves to be seen, heard, and considered. For over two decades, she's been on a mission to help professionals and organizations clarify their value, stand out authentically, and create meaningful impact, without the exhausting self-promotion that makes most people hesitate or give up.
Teaching & Education:
Vanessa is an award-winning lecturer at UC Davis Graduate School of Management, where she created and teaches one of the nation's only for-credit MBA courses in personal branding. She also teaches Strategic Branding and Digital Marketing courses across the business school’s programs. Her students have twice named her Teacher of the Year, and a Poets & Quants "Best & Brightest" MBA student recognized her as a "favorite professor." She considers it one of her life's greatest honors to be trusted by students as they chase their dreams.
Consulting & Speaking:
As the founder of Marketing Simplified, honored as Business of the Year by the Chamber of Commerce in 2020, Vanessa has guided thousands of organizations and professionals toward strategic clarity and measurable growth. She's a sought-after keynote speaker at major industry events and contributor to publications including the Financial Times. Her approach is refreshingly simple: strip away complexity, focus on what actually works, and build brands through service rather than hype.
Community & Service:
Dedicated to giving back, Vanessa currently serves on several boards and volunteers for several causes in her local community, including her local Rotary club of which she is a Past President.

Education:
MBA, UC Davis Graduate School of Management
Master's Degree in Communication, University of the Pacific
Personal:
Outside of work, Vanessa is happiest soaking up time with her family and friends, and earning the carbs she loves with her workout shoes.

The Book:
Valuable & Visible is Vanessa's first book, born from years of teaching, consulting, and a deeply personal moment that taught her life is too short to wait decades before sharing what you know. The book offers the same service-first frameworks she's used to help thousands of professionals ad organizations build credible, impactful personal brands—now available to anyone who wants visibility without the performance.
