by Vanessa Errecarte | Apr 23, 2020
Enhancing Search Engine Optimization (SEO) is by far one of the most common questions I get asked and my favorite strategy for Improving Search Engine Optimization is awareness. I’ll explain what I mean… Getting people to click on your website is the number one way to...
by Vanessa Errecarte | Apr 22, 2020
For most businesses, focusing on Facebook and email marketing, with Instagram added for B2C businesses is a good place to start. However, many B2B businesses have asked me, “What’s the best tool for me?” In addition to Facebook and email marketing, I recommend...
by Vanessa Errecarte | Apr 21, 2020
Last week we learned a lot about Facebook Live. Today, my tip is simple: Do it again. Remember my very first tip? I said that the most important key to success online is consistency. This week, if applicable to your business, try going live on Instagram as well....
by Vanessa Errecarte | Apr 20, 2020
The hardest thing (by far) to achieve online is engagement. It’s one thing to show up in an ideal customer’s feed, but a whole other thing to get that ideal customer to engage with the content you put online. Whenever possible, I recommend overcoming this by simply...
by Vanessa Errecarte | Apr 17, 2020
Last week I shared with you how effective email marketing can be for your organization. This week, we’re going to take it up a notch. You made some very powerful posts this week and built highly effective digital infrastructure. In this week’s email, I want you to...
by Vanessa Errecarte | Apr 16, 2020
As you probably gathered on Tuesday, I LOVE Facebook live. And one of the main reasons I love it is because it’s so easy to recycle one live video and make it work for you again and again. If you go to the Facebook Live video post you created on Tuesday and expand it,...
