by Vanessa Errecarte | Apr 2, 2019
The first time I ran a marathon I thought I completely failed. My goal was to run it in 4.5 hours. I ended up taking 5.5 hours and barely finishing. After my disappointing finish, I had a few options. I could either try again, or decide that I wasn’t a very good...
by Vanessa Errecarte | Mar 26, 2019
Always being in the right place, at the right time, with the right message is downright stressful. Raise your hand if you ever feel like no matter how much you do, there’s still more to be done? I hear ya, it’s a common marketing headache … Now raise...
by Vanessa Errecarte | Mar 12, 2019
Raise your hand if creating content frustrates you. I understand. In fact, if I were to guess, I would guess that it feels like you are trying so hard to get your ideal customer to make a conversion through all of the content you create, but you secretly wonder if...
by Vanessa Errecarte | Mar 5, 2019
If you haven’t started an online marketing program for your business and you fear it’s too late, you have NOT missed the boat. I repeat: You have NOT missed the boat. Or the Tesla. Or the private jet. Or the fill-in-the-blank with whatever the hottest...
by Vanessa Errecarte | Feb 21, 2019
Did you know that your marketing is the key driver of your sales channel? … And really good marketing creates a “pull” effect that puts your business at the top of your customers’ mind when they need what you have to offer. So what does this...
by Vanessa Errecarte | Feb 20, 2019
Have you ever watched the movie “Bad Moms”? And if so, who did you relate to: The Mila Kunis character or the Christina Applegate character? Mila Kunis, right? She was the one who was trying to keep it all together and couldn’t catch a break …...