by Vanessa Errecarte | May 13, 2022
It’s Friday the 13th, and I have always been a superstitious person. Naturally, when days like this come along, I get highly stressed and try to do things to bring good karma my way. Here’s what I am doing today: I often get asked for ways to gain visibility of...
by Vanessa Errecarte | Apr 29, 2022
Unsurprisingly, both the financial sector and the marketing world have been curious about the future of Twitter. If you use Twitter for your business, you may be especially concerned. Today I’d like to share with you what I’ve been telling my clients and students when...
by Vanessa Errecarte | Apr 22, 2022
When my husband and I were on our honeymoon we decided to visit the Monte Carlo Casino. We didn’t plan on gambling much, we really just wanted to see it. But… we knew we had to do something before we left, so we made our way to the Roulette table. I mean, if you’re...
by Vanessa Errecarte | Apr 8, 2022
Interest targeting is the most common way I see clients and students lose money on Facebook ads. What is interest targeting, you say? Read on… and if you already know, you can skip the next paragraph. Interest targeting is one of the ways that you can create an...
by Vanessa Errecarte | Mar 25, 2022
What is your morning routine? How have you tweaked it over the years to suit you just right? What benefits does your morning routine bring to your daily life? How is your morning routine different from a typical morning routine in a way that makes your day more...